Airport Retailing: Open Book MSP

Airport Retailing: Open Book MSP

Airport retailing is one of the few bright lights in brick and mortar retailing. Every recent airport expansion includes expanded retail and restaurant space. Specialty retailers want to take advantage of a customer base that is literally locked in with money in their...
Category Management Planning

Category Management Planning

Most forward-thinking retailers use some form of category management to evaluate assortments, make sales and promotion plans and execute those plans to achieve sales. This cycle usually occurs once a year – but it can be more or less frequent depending on the...