How is it going with your Promotions?

    How is it going with your Promotions?

    –Do you know which ones are working? Simple Questions. But sadly, most retailers and their vendors don’t REALLY have answers. Truth is, about 1/3 of all promotions don’t improve sales. Another 1/3 do not deliver incremental profit dollars to the bottom line....
    Scan Backs and Retail Profit

    Scan Backs and Retail Profit

    Scan backs by their very nature are done after sales are completed. That means that your sales reports may be wrong. Especially if they are based off recent sales. When a vendor agrees to a reduced cost for products sold during a particular time period, the adjustment...
    The Math Behind Multiple Unit Promotions

    The Math Behind Multiple Unit Promotions

    Multiple Unit Promotions are meant to increase the dollars or units per transaction. Success depends on cross-selling and upselling to your current customer base. Offers include a volume break when the customer purchases a minimum quantity that is higher than average....