by Delaney Consulting | Mar 6, 2019 | book, Customer Service, Managing, Marketing, Merchandising, Operations, Pricing, Strategy
There are the 7 timeless principles of retail. True for e-commerce sites and brick and mortar. True for the company trying to align 18,000 workers in the stores. Or the manager trying to get Sally to show up for her shift on time…It doesn’t matter if you put the key...
by Delaney Consulting | Feb 8, 2019 | book, Merchandising
Writing your first book is a daunting task. Not the hours at the keyboard. Not finding a publisher. What’s hard? Something To Say in a Loud World. What is so important in the world that people need to hear another voice? Why add to the racket of the information...
by Delaney Consulting | Jul 2, 2018 | Marketing
It is a surprising fact that most retailers and small businesses do not have an annual promotional calendar. There’s a vague sense that they may have a number of promotional offers available to customers through a previous email campaign or a bounce back coupon...
by Delaney Consulting | Apr 6, 2018 | Merchandising
Samples and subscription boxes are a key consumer trend around the globe. Sales come from curated subscription boxes and dollar or value shops inside mass retailers. Customers are increasingly attracted to the value of trying things in small, sample-sized portions....
by Delaney Consulting | Jun 20, 2015 | News
When writer Michael Bellicove wanted to help his readers understand whether a high tech loyalty system is right for their business, he turned to Flora Delaney. His article helped Entrepreneur magazine readers learn how to be successful and what foundational pieces...