by Delaney Consulting | Feb 9, 2023 | Marketing, Pricing
–Do you know which ones are working? Simple Questions. But sadly, most retailers and their vendors don’t REALLY have answers. Truth is, about 1/3 of all promotions don’t improve sales. Another 1/3 do not deliver incremental profit dollars to the bottom line....
by Delaney Consulting | Oct 27, 2020 | Customer Service, Marketing, Merchandising
Style parties, direct mail catalogs and dressing-room-to-go are just a few survival tactics for women’s fashion. While talking with a retail futurist for Walmart in September she predicted a lot of outcomes. People will change where they live, home anything... by Delaney Consulting | Jun 29, 2020 | Marketing, Merchandising, Operations, Pricing, Strategy
The following is a lightly edited transcription from the May 14, 2020 live interview with Flora Delaney and Third Haus founders, Chris Walton and Anne Mezzenga. The full video interview is available here. If your goals or whatever are built around when we get back to...
by Delaney Consulting | Jun 19, 2020 | Marketing, Merchandising, News, Operations
The following is a lightly edited transcription from the May 14, 2020 live interview with Flora Delaney and Third Haus founders, Chris Walton and Anne Mezzenga. The full video interview is available here. I can’t have my customers socially distanced when I have 6’ x...
by Delaney Consulting | Apr 10, 2020 | Communication, Customer Service, Managing, Marketing
A book store is in the fine situation of communicating with customers and prospects about the advantages of the situation: time to read and to spend quality time with the family or yourself. How bookstores can weather Covid 19, is to lean into e-commerce. More than...